CALVIN KLEIN

„Freshness, modernity and minimalism”

CALVIN KLEIN is one of the most popular brands in the world. Its founder is famous fashion designer Calvin Richard Klein. Initially, the brand focused on women’s coats, then grew a line for women’s clothing, and then moved into men’s fashion, jeans, underwear, perfumes and eyeglasses. Freshness, modernity, minimalism and the “less is more” principle are the philosophy of this brand.

In order to reach diverse groups of consumers, the brand offers three lines of corrective glasses and sunglasses. The traditional CALVIN KLEIN line are primarily glasses in classic silhouettes and expressive colours that combine innovative details with a fashionable style. Frames from this line contain titanium elements, metal accents, an open bridge and carved crystalline acetate. The collection from this line is intended mainly for elegant people who value tradition and modernity at the same time.

CALVIN KLEIN 205W39NYC is nothing more than a New York address of the brand. This line is synonymous with luxury thanks to the use of rich scheme of colours and refined details. Sunglasses and corrective glasses are made of high-quality titanium and striped acetate combined with recycled leather. The consumers of CALVIN KLEIN 205W39NYC are people who like new products and playing with fashion.

In turn, the collection of corrective glasses and sunglasses from the CALVIN KLEIN JEANS series is targeted at a wide audience. The eyeglass frames have denim-inspired details and patterns that refer to historical American roots. This line is an expression of the urban freedom of life.